Introduction to Mass Communication

S. No. TOPIC DOMAIN HOURS
1 Introduction to communication:

1.      Meaning and Importance,

2.      Feature and scope of Communication,

3.      Types of Communication,

4.      Communication and Mass Communication

Nice to know

 

Nice to know

 

Nice to know

6 Hours
2 Essentials of Mass Communication:

1.    Nature,

2.    Communication Process,

3.    Functions and Barriers,

4.    Media and Mass Communication

5.    7Cs of Communication,

6.    Processes of Mass communication

 

Nice to know

Must know

Must know

6 Hours
3 Function of Mass Communication:

1.      Function of Mass Communication,

2.      Elements of Mass Communication,

3.      Tools of Mass Communication,

4.      Models and Theories

 

Must Know

Nice to Know

Must to know

6 Hours
4 Traditional Media:

1.      Introduction,

2.      History,

3.      Types,

4.      case studies and Strengths and limitations,

5.      Relationship with the society

 

Nice to know

Must know

Must know

6 Hours
5 Press Commission and Professional Organization;

1.      Regional, National, and International Press Councils

 

Must know

 

 

6 Hours